For marketers

Plan campaigns from brief to results

A campaign is a brief, a pile of assets, several channels, a launch date and a number you’re trying to move. Flowboard keeps all of it on one board, so you can see what’s ready, what’s late and whether it’s working.

A workflow built for how you work

Step 1

Start from the brief

Write the campaign brief in a built-in document and pin it at the start of the board, where everyone can find it.

Step 2

Lay out the content pipeline

Use the Content calendar template, or build columns like Idea, Writing, Design, Scheduled and Published, and move each piece along.

Step 3

See the schedule

Date every asset and see the whole campaign on the calendar and timeline views, with overdue items flagged.

Step 4

Measure what it did

Track sign-ups, clicks or revenue as metrics, chart them over time, and hold the next phase behind a gate until the number is good enough.

What people plan with it

  • Product launch campaigns
  • Content calendars and editorial plans
  • Email and social campaigns
  • Event marketing
  • Rebrands and website launches

Ready to see your whole plan?

Create your first board in under a minute. Start from a blank canvas or a template.